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Creating culturally diverse animated videos

by Emily Tan

About the lesson:

Creating culturally diverse animated videos is for anyone looking to use videos to engage multicultural communities.

In this lesson, we are joined by our client from Continence Foundation of Australia who we helped produce a culturally-inclusive animated explainer video. We discuss:

  • the full multilingual video production process
  • advantages of using video to engage multicultural audiences
  • a walkthrough of the challenges and outcome of our project with Continence Foundation of Australia

Length: 60 minutes

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Who is this lesson for?

This lesson is best-suited for professionals in government and not-for-profit sectors. The cornerstones of your work are:

CALD Engagement, Community Engagement, Digital Communications, Marketing & Communications, Strategic Communications, Advocacy and Policy, Community Education, Health Promotion, Cultural Diversity.


Costa Vasili

CEO and Founder of Ethnolink, Costa works regularly with government and private-sector clients to advise them on best practices in CALD engagement strategy. He is a thought leader in multicultural communications, with over ten years of experience in the translation and localization industry.

Nives Zerafa

Nives is a Health Promotion Officer at Continence Foundation of Australia. Continence Foundation Australia is a not-for-profit organisation and the national peak body for incontinence prevention, management, education, awareness, information and advocacy.

Anthony Lam

Anthony is the Managing Director and Founder of Punchy Digital Media. Punchy Digital Media is a leading Australian animated video explainer production agency, with extensive experience working with Australian governments and not-for-profits.